Thanks to 901am for these two great posts from Aviva Directory on blogging and website/blog launches. If you're new to blogging, or an old hand, I'm sure you'll find some good tips here.
- 21 Surefire Tips for a Successful blog launch
- Little Known Ways to Brand on the Cheap: 99 Tips for Poor Web Startups
Here are a few tips that are free or very cheap:
Use email sigs. Put your site URL in your email signature, especially if you’re using a freebie account. It will help give your site credibility if your emails look professional and you may pick up a unique visitor once in a while. As a side note, a freebie account is usually associated with crummy companies, simply because your customers reason that you’re only using the freebie because you’re too lazy or broke to setup something more personalized. Nonetheless, if you prefer the freebie accounts, or are just looking for the lazy way out, at least throw in an email signature to give yourself some credibility.
Bookmarks. Print up some bookmarks (you remember those pieces of card stock used to keep your page in a book) and set up a stack at local coffee houses, bookstores, libraries, and any other place that your audience is likely to be. (Same with business cards and postcards - hand 'em out like candy!)
Create valuable e-books. Give them away; white papers are so passe. For ideas on how to create your e-book, check out Copyblogger and Seth Godin. A good ebook will keep bringing in new readers and links for months, and it will help establish your brand as an authority site in your niche.
Need more help in attracting readers to your blog? Check out 10 Effective Ways to Get More Blog Subscribers from CopyBlogger.
